20. April 2012
Fer Interazar: Un gran éxito para Novomatic
On booth number C12 Novomatic Gaming Spain S.A presented an extended product portfolio for the individual Spanish regions and experienced a thoroughly positive show.
The visitor interest in the Novomatic product presentation at the Madrid show was great – in fact, so great that almost the entire product display was pre-sold within the first day. This impressive product display comprised a large number of NOVO LINE™ Salon multi-game machines featuring the mixes NOVO LINE™ Salon I and – as a preview – the brand new mix II. Mix number II was unveiled at the show with a total of nine high performing video slot games and is already going through the regional licensing process. The games included within Mix II are American Poker II, Book of Ra™, Chip Runner™, Columbus™, Lord of the Ocean™, Mega Joker™, Queen of Hearts™, Sizzling Hot™, and Supra Hot™.
Novomatic Gaming Spain received very positive feedback from customers representing all regions of Spain for the excellent product performance of their B-market products and the first class customer service that Novomatic provides. Also, the fact that the Novomatic products are already licensed in the majority of the 17 autonomous Spanish regions is highly appreciated in the market. The Spanish ‘B machine’ sector is characterized by a constant demand for highly market-specific, new and attractive products.
Furthermore, Novomatic Gaming Spain presented a set-up of three networked Gaminator® III machines that each featured a mix of five fruit games and that were linked to one integrated mystery jackpot. The games are: Sizzling Hot™ deluxe, Always Hot™ deluxe, Ultra Hot™ deluxe, Xtra Hot™ deluxe and Roaring Forties™. The system is currently on test in Murcia; where it will be licensed in the near future.
Other complete novelties for the Spanish B-market were the NOVO LINE™ Club and the space-optimized NOVO LINE™ Bar machine (licensing pending): offering the NOVO LINE™ Salon game-mixes now in a slant top cabinet, as well.
Now that Novomatic Gaming Spain has a new type-B development team right on site at the new headquarters in Madrid a great line of further innovative products can be regularly expected for Spanish customers. In close co-operation with the Spanish customers on the one hand and the group’s R&D centre in Austria on the other, the newly established development team will deliver highly market specific gaming thrills for the 17 Spanish regions.
As a particular show special Novomatic Gaming Spain organised a Formula-1/Formula Renault Raffle at this year’s Fer Interazar in Madrid. In line with the presentation of the new Formula Renault Novomatic racing car booth visitors could win VIP tickets for the Formula-1 Grand Prix in Barcelona and the Formula Renault 2.0 Eurocup races in Aragón or Barcelona.
In the course of the show Novomatic Gaming Spain’s new managing director, Bernhard Teuchmann, had the pleasure to accept the award for the ‘Best Foreign Gaming Company of the Year’ from the Spanish gaming magazine Azar. Bernhard Teuchmann evaluates the show: „This year’s Fer Interazar was a great success for Novomatic Gaming Spain and brought very positive results; not just in terms of machine sales but also in regard to new prospects and customer feedback. I am very pleased to hear that our machines’ performance is constantly improving, because it implies that, firstly, the guests are now developing an increasing appetite for Novomatic video multi-games and, secondly, the operators are achieving good results. So, apart from congratulating the winners of our Novomatic Racing Raffle, I would also like to congratulate my team here at Novomatic Gaming Spain for their excellent work and enthusiasm, and also to say ‘Thank You’ to the great number of visitors we’ve been able to welcome at our booth.”
